About 7 Billion Actions

7 Billion People | 7 Billion Actions; a Global Movement for all Humanity.

The World at 7 Billion

A global initiative for all humanity


By the close of 2011, the global population has already reached 7 billion. A world of 7 billion has implications on sustainability, urbanization, access to health services and youth empowerment – however, it also offers a rare call-to-action opportunity to renew global commitment for a healthy and sustainable world.

7 Billion is a challenge

Already, too many people suffer from poverty, discrimination, and violence. Conflicts and weather-related disasters are forcing people to flee their homes. Climate change is exacerbating food and water shortages. As more and more people join those of us already here, solving existing challenges will become increasingly more urgent – and new challenges will arise that demand the best in each of us.

7 Billion is an opportunity

Never before has the world nurtured so many talented, creative, educated people. Never before has humanity been so interconnected. We are now part of a global community where actions taken in one country or region can have an immediate impact on other parts of the world. We have yet to realize the vast human potential among women and girls – who comprise half the world’s population – and the energy and talents of some two billion young people.

7 Billion is a call to action

This milestone provides an occasion to recognize and celebrate our common humanity and diversity. It is also a time to demonstrate our shared responsibility to care for each other and our planet. Ensuring the well-being of current and future generations will require unprecedented global cooperation. Individuals can make a difference by uniting through social networks, popular culture and the shared values reflected in international agreements. In a world of 7 Billion people, incremental actions will create exponential results.

7 Billion Actions is a platform for individuals, businesses, governments, NGOs, media and academia to contribute to a better world for all people. It is an opportunity to showcase stories, connections and actions. 7 Billion Actions will shine a bright light on the good works being done by many and encourage more to join. It also will serve as a springboard to generate collective actions that can make a huge difference for present and future generations.


The status quo is not sustainable. We must evolve away from ever-widening income and consumption disparities towards meeting basic needs, reducing inequities, and shifting to cleaner energy and technology.

Many people are living longer and healthier lives, and couples are choosing to have smaller families. But 215 million women in developing countries who would like to plan and space their children lack access to effective contraception. Too many young people lack education, training and employment. Too many women are denied equal opportunity.

To create a sustainable and peaceful world, we must invest wisely. By investing in health and education and moving to a green economy, we can improve the well-being of people and our planet. As lives improve, population growth tends to stabilize.

Platform for Partnership

You are one of 7 Billion. Every individual and organization has a unique role and shared responsibility to address issues that affect us all.

For Individuals, 7 Billion Actions is about shared commitment.

We are all connected. We all must recognize, and embrace, our individual and collective capacity to change and improve the world. It takes individual action to produce institutional change. Each of us can commit, in whatever way we can, to address the challenges and pursue the opportunities that a world of 7 billion presents.

For Government, 7 Billion Actions is about shared leadership.

The challenges and opportunities of 7 Billion will be addressed by countries with skilled and healthy workers, strong commitment to research and technology and efficient ways to move people, goods and information. Government at all levels (national, regional and local), share responsibility to support organizations and individuals working to improve society. Governments can work together to guide and shape our collective understanding of what is important, to break down barriers that impede critical progress, and to enable innovation that benefits the world. Sound government leadership can propel human progress.

7 Billion Actions Campaign Background & Participation Overview:

As the United Nations agency responsible for marking this milestone, the United Nations Population Fund (UNFPA) is leading an innovative global campaign—7 Billion Actions—to build awareness around the opportunities and challenges of a world of seven billion people. UNFPA has enlisted a wide group of corporations, organizations, and individuals to deliver this unique initiative, using online, mobile and offline actions to tell the story of the people behind the number.

The initiative – Objectives

7 Billion Actions aims to achieve two key objectives:

  • Building global awareness around the opportunities and challenges associated with a world of seven billion people.
  • Inspiring governments, NGOs, private sector, media, academia and individuals to take actions that will have a socially positive impact.


The campaign will build awareness around seven key issues, then count the activities the campaign stimulates to address them. The issues are:

  • Poverty and inequality;
  • Women and girls empowerment;
  • Reproductive health and rights;
  • Young people;
  • Ageing population;
  • Environment;
  • Urbanization.

For more information, contact:

Mr. Alvaro Serrano
7 Billion Actions Campaign Manager
E-mail: serrano@unpfa.org
Telephone: +1 212 297 5036
Cell: +1 917 213 7307